NFTs offer a brand new, versatile way to contribute to your brand's consumer interactions and storytelling elements. Every brand should consider adopting NFTs as part of an effective marketing strategy because they increase brand affinity without cannibalizing on other areas of business. With Xooa, even the most hesitant IP owners can dip their toes into NFTs before diving in. Once you're ready to make the jump, Xooa will provide you the tools to build a marketplace that empowers you to own the branding and the collector relationship.
NFTs generate unique opportunities for companies to build brand awareness and encourage consumer interaction through innovative and compelling brand experiences. Brands can employ NFTs to increase brand affinity with several mutually inclusive types of use cases:
NFTs can be used by brands as a means of indirectly increasing revenue and driving consumer engagement to other areas of your business. You can engage with customers by offering free NFTs for digital or physical goods purchases. Or perhaps you can offer a deeper customer journey by enabling users to earn loyalty points for brand engagement that can then be used to purchase or trade for NFTs.
With operator-minted NFT use cases, you can drive fresh interest toward your brand and products..
With Xooa, brands can run a user-generated content marketplace that enables them to own the creator relationship. Pre-defined roles - including a Moderator who delists NFTs/blacklists offending users, and a Curator who selects submissions for minting/whitelists creators - enable you to begin your NFT journey with an existing workflow that can be customized to fit your needs.
With user-minted NFT use cases, you can engage with your brand's community by giving them the tools to create content.
Xooa provides you with a comprehensive platform and resources to create valuable, integrated experiences for your customers.
Offer free NFTs for digital or physical goods purchases
User-generated content marketplace where users lead the experience
Users earn loyalty points that can then be used to purchase NFTs
QR code or shopping cart integration
Social media-driven NFT giveaways
Xooa provides tools for brands to experiment + innovate with NFTs